Inside THE OX: HAIR STANDARD's Salon Developer in 6% and 3%
THE OX is a salon-use hair colour developer from HAIR STANDARD, available in 6% and 3% in a 2000 mL pouch. This article covers what is in the formula and how the two strengths are normally used.
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The Essentials
Both strengths are supplied in the same 2000 mL pouch at the same price, so choosing between them is a technical decision rather than a budget one.
| THE OX 6% | THE OX 3% | |
| Volume notation | 20 Vol | 10 Vol |
| Size | 2000 mL | 2000 mL |
| pH | Around 3 | Around 3 |
| SKU | 247241 | 247242 |
What Is in the Formula
Seven care ingredients
THE OX is formulated with seven care ingredients, grouped by the role they play:
- Moisture: Sodium hyaluronate, L-arginine, PCA-Na, olive oil.
- Hair protection: Hydrolysed keratin, hydrolysed silk.
- Skin conditioning: Dipotassium glycyrrhizate.
These are included to help support moisture and manageability through the colour service, which can be useful on hair that has already been coloured, heat-styled or chemically treated.

pH held at around 3
The formula uses two pH-adjusting ingredients, phosphoric acid and sodium citrate, to keep the pH at approximately 3. This is designed to help reduce irritation during professional colour services.
An emulsion built for handling
THE OX is an emulsion-type developer combining a silicone component with a stable emulsifier. The intention is a mix that stays stable in the bowl and spreads evenly on application, including on damaged hair.
In practice this is the part that shows up during a service — how easily it blends with the first agent, and whether it drags when working through the mid-lengths.

Choosing Between 6% and 3%
6% is generally used where around one to two levels of lift are needed, and for grey coverage. 3% is generally used for tone-on-tone work and toning, where little or no lift is wanted.
Mixing ratio and processing time are set by the first agent, not by the developer. Always follow the instructions supplied with the colour, bleach or colour remover being mixed with it.
For reference, 6% and 3% correspond to 20 Vol and 10 Vol in volume notation.

About HAIR STANDARD
HAIR STANDARD is a salon work brand built around everyday usability. Rather than a specialist or premium positioning, it aims for a workable balance across four things a salon deals with daily: handling, finish, design and cost.
The brand launched in Japan in May 2026. THE OX is manufactured and distributed by Sure Grace Co., Ltd. in Japan.

Product Details
HAIR STANDARD THE OX 6% 2000 mL
A 6% (20 Vol) developer for standard lift and grey coverage, formulated with seven care ingredients and a pH of around 3.
- Strength: 6%, equivalent to 20 Vol.
- Size: 2000 mL pouch.
- Use: Mixed with the first agent of an oxidative colour, bleach or colour remover.
HAIR STANDARD THE OX 3% 2000 mL
A 3% (10 Vol) developer for tone-on-tone work and toning, sharing the same formula design as the 6%.
- Strength: 3%, equivalent to 10 Vol.
- Size: 2000 mL pouch.
- Use: Suited to work where little or no lift is wanted.
Full ingredient list
Active component: Hydrogen peroxide solution.
Other components: Cetostearyl alcohol, liquid paraffin, decamethylcyclopentasiloxane, myristyl alcohol, coconut oil fatty acid amidopropyl betaine solution, polyoxyethylene cetyl ether, N-lauroyl-L-glutamic acid di(phytosteryl / 2-octyldodecyl), olive oil, polydimethyldimethylene pyrrolidinium chloride solution, L-arginine, dipotassium glycyrrhizate, DL-sodium pyrrolidone carboxylate solution, hydrolysed keratin solution, hydrolysed silk solution, sodium hyaluronate (2), hydroxyethanediphosphonic acid solution, diethylene glycol monoethyl ether, phenoxyethanol, sodium citrate, phosphoric acid, purified water.
Handling notes
- For professional use only.
- Do not use if you have ever had a rash or irritation from hair colour.
- Do not use if the scalp has wounds, swelling, eczema or other abnormalities.
- Avoid contact with eyes during application and rinsing.
- Do not use on young children, and keep out of their reach.
- Store away from high temperatures and direct sunlight.
- The pouch is made from a soft material. Handle with care during transport and storage, and avoid pressing or tilting it with the cap open.
Conclusion
THE OX covers the everyday developer requirement in two strengths, with a formula built around stable emulsification, workable texture and a pH of around 3. Both are in stock and supplied in the same 2000 mL pouch.
THE OX 6% (20 Vol) › THE OX 3% (10 Vol) ›
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