Hair

Fresh Insights into Beauty. Explore Now.

See All

LV Pro Trial Campaign: Trial Set (30 Sets Only) + Complimentary Gift Offer

Try LV Pro with a limited Trial Set (30 sets only) at a special campaign price. Plus, receive 1 complimentary gift with qualifying LV PRO purchases...

Deep Layer EXTRA VELVETY: Heat-Damaged Hair Softness Care

Heat styling and chemical services can leave hair feeling stiff and rough between appointments. Deep Layer EXTRA VELVETY (ExV) is designed to help salons and clients...

AW78 Ultra Home Out-Bath Mist for Salon-Smooth Hair

Keep that just-finished feel going at home. AW78 Amazing Water 78 Ultra Home is a leave-in out-bath mist designed to work with dryer and iron heat...

Maison Orchidée: Fragrance Hair Oil That Enhances Your Hair Color

From b-ex Co., Ltd., celebrating its 50th anniversary this year, comes the launch of a new brand: Maison Orchidée — a fragrance hair oil crafted to...

Orchidée Delivers the Texture You Desire: Insights from Mr. Isana, CEO of ADITION, on the Allure of the New b‑ex Hair Oil

Introduction Maison Orchidée Hair Oil brings a fresh dimension to professional hair care—blending sensory elegance with performance. ADITION CEO Isana shares the essence behind the debut...

Hair Salon Consultation Tips

In today’s competitive salon industry, great customer service starts with an effective client consultation. Whether it’s a haircut, color, or treatment, a strong consultation helps build...